Coffee paste you can drink or eat
Crafted from 100% Fairtrade Arabica beans and sweetened with organic Swiss beet sugar.
Flavor profile:
Rich, indulgent flavor with hints of chocolate, nuts and caramel.
Nutrition Facts
Ingredients
Coffee extract (Arabica, Colombia) 46%, beet sugar (Switzerland), ground coffee (Arabica, Colombia) 15%, water, natural thickener (xanthan gum, gum arabic)
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Frequently Asked Questions
A coffee paste that comes in a resealable aluminum tube of which a teaspoon is mixed with water. The paste dissolves and gives you the perfect coffee. One tube provides up to 20 cups and can be stored unrefrigerated.
No normal coffee can also be enjoyed without water as a spread on a banana or a piece of bread.
It has a strong and rich roasted profile with delicious notes of chocolate, nuts and a little caramel.
We only use Fairtrade Arabica coffee beans from Colombia, Swiss organic sugar and natural emulsifiers.
We've designed this initial flavor to meet our needs in the Swiss Alps or on surf trips in Africa. We enjoy a light sweetness (1.5g/serving) in our coffee, as it provides an extra boost while outdoors. If there's a demand, we'll consider introducing unsweetened versions in the future.
We are currently running the shelf life study so the first batch will have 6 months unopened and once opened 4 weeks.
However once the study is completed we are confident that we will have at least 12 months.
No normal coffee can also be enjoyed straight from the tube or with a banana or a piece of bread, for example, for an extra caffeine kick on the go. We have already used it for Tiramisu, meat marinade, in our protein shakes and for espresso martinis. The only limitation is your imagination!
Squeeze
Pour
Stir
Enjoy
Our Mission
We are driven by a singular belief – the great outdoors is not just a place but a pivotal part of our existence. It's where we recalibrate our senses, challenge ourselves, embrace mindfulness, and find clarity amidst nature's unadulterated beauty. Our mission? To enhance those precious, serene moments between the exhilaration of adventure and the peace of the wilderness.
The team
Founded by Alexander and Philippe, no normal sprouted from a shared passion for adventure, coffee, and a refusal to settle for the mediocre. Alexander, with his robust background in design and brand building, and Philippe, a coffee aficionado with deep roots in business development and a love for the outdoors, saw an opportunity to redefine outdoor nutrition.
Made in Switzerland
As a Swiss company, we attach great importance to supporting the local economy and placing sustainability at the heart of everything we do. That's why we consciously choose Swiss partners and ingredients for our products. This decision goes beyond sourcing ingredients and extends to all aspects of our business, including packaging and logistics.
Impact
We recognize our journey toward making a meaningful difference is an ongoing one. Every aspect of our operation, from coffee sourcing to production and packaging, is an opportunity for positive change. Our aim extends beyond minimizing harm; we're dedicated to actively enriching our environment and communities. By fostering harmony with nature and supporting communal growth, we strive to be more than a brand – a catalyst for transformative impact.
Follow our journey
@wearenonormal