About
The Team
No normal sprouted from a shared passion from Alexander and Philippe for adventure, coffee, and a refusal to settle for the mediocre.
Swiss made
As a Swiss company, we attach great importance to supporting the local economy and placing sustainability at the heart of everything we do.
Mission
The outdoors is where we reset, challenge ourselves, embrace mindfulness, and find clarity in nature’s pure beauty.Too precious for bad coffee.
no normal blog
Switzerland's nature and how to protect her – 7 golden rules
No Normal is all about enjoying the outdoors – but let’s do it responsibly. In this article, discover seven essential rules for exploring Switzerland’s breathtaking landscapes with care.
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The right nutrition boosts your performance - we break it down.
In this article, we look deeper into what the effects of nutrition are on physical performance. And of course, we’ve got an easy and tasty recipe for you to try!
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Coffee in Sports – Your Performance Partner
Coffee is becoming more and more popular in sports because it helps you perform better. This article is going to look at how coffee affects your physical performance.
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Is No Normal Coffee Instant Coffee?
To find out if No Normal Coffee can be considered as instant coffee, we dive deeper into the definition of the term "instant".
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Chaos Packaging – Coffee in a Tube
In this post, we will shortly explain the new term "chaos packaging" and why No Normal Coffee fits into that category.
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Edible Coffee - A fortunate discovery
No Normal Coffee was born from the need for a portable, flavorful energy boost during outdoor activities. Surprisingly, it turned out you can actually eat it too...
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The story behind No Normal Coffee
The story of No Normal Coffee starts amidst the stunning landscapes of Verbier, Switzerland. This article tells the story of how two friends came up with the idea of creating coffee in a tube.
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No Normal Coffee x Superlative Adventure Club
No Normal Coffee joined the Superlative Adventure Club for a seven-day rally through Scandinavia. Have a read and join the adventure ;)
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Our first Tradeshow - ISPO Munich 2024
A short story of our experience of visiting our first ever trade show and winning two awards while doing so!
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NZZ Bellevue's Sonja Siegenthaler interviews the founders of No Normal Coffee, a Swiss startup revolutionizing the coffee industry with their innovative tube coffee. Childhood friends Alexander Häb...
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Podcast Interview with Swisspreneurs
We had the honor of sitting down with Silvan Krähenbühl from Swisspreneurs to discuss our journey with No Normal Coffee so far.
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Interview with RonOrp on No Normal Coffee
Our founders Alexander and Philippe had the honor to sit down with the team at Crowdify and Ronorp and talk about no normal coffee and why we believe it is the best coffee for the outdoors and how ...
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Mathyas Kurmann - The No Normal photographer
Our good friend Mathyas Kurmann shares his perspective on photography, detailing its significance to him and explaining his collaboration with No Normal Coffee
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